Spa Diamond
Franchise Opportunity

Who is Spa Diamond?

Spa Diamond is a multi-award winning 5-star day spa operating in the UK for over 11 years, across multiple sites. We are specialists in massage treatments and skincare, with a deep heritage in the proven and historic roots of the natural medicinal treatments of Thailand.

The menu features over 30 different treatments and is the perfect place to relax and unwind.

Here at Spa Diamond, it is not about us, it is all about the customer! We have made massage into an art form and all our customers can be assured of experiencing the very best massage in a relaxing and welcoming environment.

We carefully select our professional therapists who are as passionate about the therapies and treatments offered and that’s why we offer them ongoing support and additional personal development to help maintain their excellent service and enjoyment as a member of the team.

The benefits of massage are numerous, with the most predominant being the maintenance of good health and the ability to treat a wide spectrum of health concerns. Traditional massage is known for its ability to clear the energy pathways.

Massage is like a cross between acupressure, yoga, and zen shiatsu and is inspired by Buddhist teachings. The actual massage consists of slow, rhythmic compressions and stretches along the body’s energy lines, also called sen in Thai. Over 70,000 sen are said to exist within the body, and Thai massage concentrates on applying pressure along 10 of the most important sen, using the palms of the hands, thumbs, elbows, and feet. The effort from the practitioner works to free tension within the body. Practitioners also position the body into yoga-like poses and gently rock the body to open the joints and facilitate limbering.

Spa Diamond have a variety of new franchise opportunities right now in several locations. If you want to join with us as we continue our expansion across the UK, we would like to hear from you.

Spa Franchises

According to Mintel, it is estimated that six million trips are made to spas in the UK every year. With the rising interest in physical health and growing awareness surrounding mental wellbeing, consumers in the UK are increasingly turning to sport and leisure facilities such as gyms, meditation classes, art workshops and spas. This wellness trend is not only good news for consumers’ minds and bodies, but also for businessowners in the UK health and wellness industry, which continues to grow in market value, rising from £19 billion in 2013 to £22 billion in 2018.

Massage Franchises

While many spas offer massage treatments, the massage industry is huge in itself, with many specialist massage companies operating across the world. As one of the oldest forms of medical care, the massage is thought to have been used in Ancient Egypt, and provides relief from a wide variety of health problems including muscle pain, nausea, asthma, anxiety, insomnia, fatigue and a number of allergies. Massage therapy has also been developed to reduce the symptoms of various conditions, such as carpal tunnel syndrome.

What does a Spa Diamond
Franchise consist of?

What do you get as
a Franchisee?

So many people think of starting their own business – not just for the financial rewards but for the opportunity to be your own boss and run your own life. But the downside is that although you get all the rewards, you also take the risks. Taking on a franchise within a proven operation reduces those risks substantially. By joining Spa Diamond, you can reduce them even more!


Track record of success

We have a developed a method of doing business that works well and produces successful results.
Training Programme – we have a training programme designed to bring you up to speed on the most successful methods to run the business.


Marketing assistance

We will offer you marketing assistance to provide you with proven tools and strategies for attracting and retaining customers.


Ongoing operational support

We have staff dedicated to providing ongoing assistance to franchisees.


Risk avoidance

The biggest reason to buy a franchise is that, if you are smart, it will help you avoid much of the risk of starting a new business.

Business support

Cookie Diamond

Amornrat, generally known as Cookie, is currently creating the Spa Diamond group, building on her success and passion in ensuring that the right team and locations deliver the Authentic Spa Diamond Experience in the right Asthenic environment every time for our customers on every occasion.

Based in Derby and growing up in Thailand, Cookie is driven to share her insights driven by her lifelong interest in the art of massage.

Trust Spa Diamond to allow you to escape and enter our world of consideration and care.

Growing up in Thailand and being able to follow her passion, Cookie was fortunate enough to have the opportunity to study at one of the most prestigious massage schools in Thailand, before coming to live in Derby.

Cookie’s passion, dedication and natural deep connection with the healing capabilities of these holistic therapies have enabled her to not only excel at her training, but to rapidly progress and being recognised as a leading teacher of massage as a vocation.

At the heart of this was a belief that only by having the right empathy, care, knowledge, passion, staff, and environment would it be possible ensure that the customer experience would be exceptional.

This inspired Cookie to open the first Day Spa in Derby during 2011. In 2014, Cookie opened a second day spa and then in 2016, building on the support of her customers and staff, Cookie undertook the substantial investment to refurbish a historic building in Birmingham to open a third day spa. This enabled Cookie to create a fantastic new Day Spa just outside the city centre which now specializes in many award-winning massage and beauty treatments.

With eight beautifully appointed treatment rooms over three floors, including an award winning couple’s room, this effort has been rewarded with an overwhelmingly positive response.

Since opening, Spa Diamond has had the honour and privilege to receive many awards including the Luxury Travel Guide award for couple’s massage – United Kingdom, Best Sports Massage – Midlands, and the Travellers Choice award from Trip Advisor in 2020.

Spa Diamond has a special focus on every aspect of massage and the different areas where it can be of use and invested in exhibiting at the National Wedding show at the NEC, centred on enhancing this special life event for all involved which was a great success.

In 2018, inspired by this rich heritage, Cookie was delighted to be able to expand the Day Spa in Derby by moving to a much larger building while remaining in the city centre. This, with its increased rooms and facilities, has enabled Spa Diamond to continue to provide award-winning services to customers in Derby.

Spa Diamond and Cookie is passionate about providing the most effective treatments to all customers, and because of this, has invested substantially in the of training all Spa Diamond therapists to the very highest standards, which now number over thirty full and part time staff across the midlands.

We are looking forward to welcoming new members and locations to our family as we continue to bring our vision to the people who need us.

The art of massage

The following are some of the benefits of traditional Thai massage:


Increases flexibility and range of movement


Eliminates muscle pain and muscle spasms


Improves postural alignment


Calms the nervous system


Promotes a deep sense of relaxation with an increased energy level


Allows for a significant release of deep, emotional distress


Stimulates blood circulation and lymph drainage


Relieves fatigue, swollen limbs, painful joints, and headaches

The earnings potential

What you can earn out of Spa Diamond Franchise is, in the final analysis, up to you: how hard you work, and how gifted you are. It is no different to anything else. But you will be surprised at how the numbers can stack up.

Year one Year two Year three
Income 100k 150k 165k
Expenditure 55k 82.5k 165k
Profit 45k 67.5k 135k



Just had the best massage by a lovely African lady, this woman has some power to her fingers. This is going to have to be my monthly treat 40 pounds for 60 mins bargain x

Elaine Barnes-Jones

All good PROPER massage. Recommend after a session at the gym. Reaches all the right spots and some parts you didn’t know existed.

Clive Potts

What do you need to be successful as a Spa Diamond Franchisee?

There is just no escaping the fact that running your own business can be hard work. However, you are doing it for yourself and the rewards of a Spa Diamond franchise will be there for you to see from day one. If you possess the following attributes, then a Spa Diamond franchise could be just what you have been looking for:


A willingness to work hard because there is simply no substitute forhard work.


A willingness to persevere, because there will always be times when things don’t go according to plan.


The desire to work for yourself, and take proper control of your own destiny.


The desire to work with others who all share your commitment to the highest standards.

If everything you’ve read so far makes sense, and you think that a Spa Diamond Franchise is something you want to know more about, we should talk further.

For further information and contact details about this Franchise Opportunity, please fill in the form below to download a free information pack. Fields marked * are required.

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Need anything else?

If you want to find out about our franchise services, or if you would like a free review of your business without cost or obligation, contact us today.