Ladybirds – what’s it all about?

Ladybirds Playgroup was established in September 2011 by Ian & Kathryn McMullan. Following the collapse of our family-run contracting business as a result of the 2008 recession, we needed to find a new way to produce an income and keep a roof over our heads!
With money tight, we had to think of a way to use what we had at home to create a new, successful business.

We had 2 double garages in our back yard which were only used for storing the children’s toys and housing our lawnmower and we knew that these buildings would be the ideal place to start our very own playgroup.

The only playgroups in our locality were community run and we knew we could create something special in our own backyard . . . somewhere warm and homely, bright and stimulating – the perfect place for children to come and learn through play.

Kathryn was a primary school teacher up until the birth of our first son and was more than qualified to take on this venture . . . so, after much deliberation, our double garages were transformed into Ladybirds Playgroup and the adventure began.

The doors opened on 1st September 2011 and the playgroup soon grew to include a service offering full time day care, funded pre-school and after-school care.

Providing a first class, top quality service to children and parents is our number one goal and we are very proud to have attained Outstanding in All Areas in our very first ETI Inspection.

Ladybirds was born during a time of hardship and it’s success is testament to the hard work, dedication and commitment of all those involved during the last ten years.

Ladybirds is now expanding and we have a variety of new franchise opportunities right now in several locations. If you want to join with us as we continue our expansion across the UK, we would like to hear from you.

What does a Ladybirds Franchise consist of? What do you get as a Franchisee?

So many people think of starting their own business – not just for the financial rewards but for the opportunity to be your own boss and run your own life. But the downside is that although you get all the rewards, you also take the risks. Taking on a franchise within a proven operation reduces those risks substantially. By joining Ladybirds, you can reduce them even more!

Track Record of Success – We have developed a method of doing business that works well and produces successful results.

Strong Brand – One of the biggest advantages of franchising is that the company is building a brand on a regional or national basis that should have value in the eyes of customers you’re trying to attract.

Training Programme – we have a training programme designed to bring you up to speed on the most successful methods to run the business. We have reference materials to assist you in dealing with whatever comes up while you’re running your business.

Ongoing Operational Support – we have staff dedicated to providing ongoing assistance to franchisees. You’re not alone when you’re building and running your business, and you can always call on experienced people when you hit a rough spot or want to share new ideas for growing the business.

Marketing Assistance – we will offer you marketing assistance to provide you with proven tools and strategies for attracting and retaining customers.

Risk Avoidance – the biggest reason to buy a franchise is that, if you’re smart, it will help you avoid much of the risk of starting a new business.

Business Support

Everyone working for Ladybirds is an important player on the team. We believe in building personal professional relationships with our customers and being polite and helpful at all times. We must make it easy for people to do business with us.

As a Franchisee you buy the right to develop your business in a defined geographical area, with a guarantee from Ladybirds of no Ladybirds competitor in that area. Franchisees can offer their Clients the full breadth of Ladybirds expertise, all supported by the full span of our capabilities.

Our aim is to provide a nationwide quality service to customers with an emphasis on personal service and professionalism. We aim to build up a strong two way working relationship with all our franchisees, and make the Ladybirds name synonymous with excellence.

All Ladybird Franchisee’s will receive the following:

  • Help with setup of facility layout and plans for new playgroup Support with training
  • Guidance on taking on staff
  • Training on the operating system and business as a whole Help with Advertising ( Facebook, paid ads etc)
  • Advice and help with selection of furniture and equipment
One of the main benefits of Franchising is that it is a business partnership between Franchisee and Franchisor. Head Office support is essential especially in the early trading days of the franchisee, and it will always be readily available. In the early days there will be a very much hands on approach, gradually stepping back and letting you, the Franchisee take complete control as you become more confident, professional and experienced.

The operations manual contains all the information and know-how to run your own business successfully. It will be your point of reference for everything you do. It is a step by step guide on how to run and operate the business. This manual alone is worth the franchise fee. It’s a treasure trove of useful information and will save you time and money every step of the way. It is written in a clear way, following an easy to understand format. All the facts of the business without the fuss, and all at your fingertips from day one.

So if you’re looking for a Franchise opportunity with some real strengths search no more.

5 Benefits to Owning a Child Care Franchise


You Get To Work With Kids!
By owning a childcare franchise, you get to work with kids! There are few sights more heartwarming than a smiling child and there are few jobs more rewarding than helping children. You get to establish a relationship with the children and their parents are often very appreciative. And by helping children develop, learn, and live happily, you’re helping to create a better future for everybody. Few other types of businesses can boast that.


You Will Always Have A (Huge) Customer Base
You can’t sell a car to a child or convince them to hire you to clean their pool. That means you’re focusing on a strong demographic that other industries can’t touch. Of course, not all children will need any given service, but they’re plenty of children of each age group, race, cultural background, and economic status.


Child Care Franchises Provide Essential Or Near-essential Services
Childcare franchises don’t sell luxury goods. Theirs is not a service that is nice to have every now and then, just as a treat. The people who purchase the services of childcare franchise generally need those services. Parents want what’s best for their kids and they’ll do whatever takes to give them every advantage in life possible, whether that’s paying extra for tutoring, making sure that they’re safe and supervised, or just making sure they have fun.


You Can Pursue Your Own Passions With A Child Care Franchise
Are you an artist or interested in promoting the arts? You can teach kids to harvest their creative powers. Are you a keen swimmer? Teach kids to swim. Love science? You can teach children science, complete with fun experiments and demonstrations. Are you a business major? Teach young people the foundations of business. With a childcare franchise, you can do any of these and more.


Child Care Franchises Can Really Benefit From Word Of Mouth
If you do a good job teaching the older child, the parents will bring in their younger child. You’ll also get the business of the friends of those kids and their friends. With a well-run childcare franchise, your business can increase exponentially in this way.

The earnings potential

What you can earn out of a Ladybirds Franchise is, in the final analysis, up to you: how hard you work, and how gifted you are. It’s no different to anything else. But you’ll be surprised at how the numbers can stack up.

Year 1

Year 2

Year 3













Figures based on 2 hour sessions per day:
Staff rate £9.50 per hour Child cost £12 per day

Attributes of a Successful Franchisee Include:

  • Successful franchisees need to be good at with connecting and communicating with people.
  • Remember that parents are leaving their child with YOU and expect a safe and caring environment for their child.
  • Our aim is to provide a safe, homely and caring environment for children.
  • We also are very particular about the staff we employ. They must be respectable, presentable and have a genuine interest in caring for children.
  • Franchisees also must be computer literate and have a basic grasp of accounting.


What do you need to be
successful as a Ladybirds Franchisee?


If everything you’ve read so far makes sense, and you think that a Ladybirds Franchise is something you want to know more about, we should talk further.
Contact Ian today on 07734 825 653
or email
There is just no escaping the fact that running your own business can be hard work. However, you are doing it for yourself and the rewards of a Ladybirds franchise will be there for you to see from day one. If you possess the following attributes then a Ladybirds franchise could be just what you have been looking for:


  • A willingness to work hard, because there is simply no substitute for hard work.
  • A willingness to persevere, because there will always be times when things don’t go according to plan.
  • The desire to work for yourself, and take proper control of your own destiny.
  • The desire to work with others who all share your commitment to the highest standards.

What the parents say


If everything you’ve read so far makes sense, and you think that a Ladybirds Playgroup Franchise is something you want to know more about, we should talk further.

For further information and contact details about this Franchise Opportunity, please fill in the form below to download a free information pack. Fields marked * are required.

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Need anything else?

If you want to find out about our franchise services, or if you would like a free review of your business without cost or obligation, contact us today.